Doe Deere, Lime Crime & 21st Century Cosmetics

Cosmetics are some of the most popular products on the market today, and they have been for quite some time. This industry brings in billions of dollars every year thanks to its loyal fan base. Some of the biggest of names come from this exclusive line of work, which includes Almay, MAC, Maybelline, Sephora, Covergirl and others. These are all great brands, but they’re not as great as the new queen of the hill. That queen is known as Lime Crime, and it has set the precedent for brilliantly-bright makeup products. This company has only been around since 2008. It is the very definition of the word eclectic. Every color of the rainbow can be found here as well as the darkest of hues.


Russian-born Doe Deere is the captain of this successful ship, and she has used her very own personal style to turn this brand into a huge success. She has always had a passion for dazzling colors, but the industry just didn’t offer what she was looking for. Deere had found her personal niche inside of an already overcrowded genre. The Fashion Institute of Technology has also played a key role in the company’s success as Deere has also attended this iconic institution. During her years in New York City, Doe Deere had joined a band, attended a prestigious fashion institution as well as found love. Her short time in this New York style band had introduced her to who would now be her current husband. The two just seemed to click as they both shared each others interests. Most importantly, she has grown into a positive role model for younger women and girls.


Having the freedom to express yourself is the end-goal for Lime Crime. You don’t need to feel apologetic for expressing yourself, especially if it isn’t offending others. These are unisex products that men and women seem to love. Doe Deere has made it that way thanks to her very own good-hearted nature and Lime Crime is only the tip of the iceberg. Learn more: